Are you Assertive or Persuasive? - Part 2

                 
My last blog highlighted the question, “From a High Road perspective, which characteristic do you feel is more effective — to be assertive or to be persuasive?” I espoused that both characteristics are necessary to lead from a High Road perspective.


I took that opportunity to share The Four Keys to Persuasion. Today I focus on assertiveness.
According to the Oxford English Dictionary, to assert is to: “state an opinion, claim a right, or establish authority. If you assert yourself, you behave in a way that expresses your confidence, importance or power and earns you respect from others.”


As my regular readers know, High Road Communicators always endeavor to:

1. provide a communication environment where all people feel comfortable and respected in their presence

2. stand their own ground, and

3. get their message across in clear and simple terms.

It is important to attempt to see things from another’s perspective without compromising your own needs. Being able to advocate for yourself without being disrespectful or intimidating cultivates a stronger self-image and helps garner you respect from others.


Assertive communication bears six hallmarks, distinctive characteristics you won’t find in passive or aggressive communication.

• Congruent, non-threatening body language – You are always saying something, whether you are speaking or not. Make sure you are communicating the message you desire with your non-verbal indicators and that you are not contradicting yourself. A non-verbal message that is assertive is neutral, squared and centered. It is not convex, aggressive or bristling, nor is it concave, closed off or defensive. Assertive body language indicates confidence and openness.

• An inviting vocal tone – Communicating in a softer, yet confident tone allows others to focus on your message rather than your tone of voice. Renowned communication author and trainer, Michelle Poley recommends a “pass the butter” voice (the tone you would use at the dinner table when asking someone to pass the butter). For the most part that involves a slightly softer volume, lower pitch and slower pace.


• “I” statements – One of the best ways to communicate assertively is to construct your verbal position by using an abundance of “I statements.” “I statements” begin with “I” (rather than “you”) and are not aggressive, accusatory or defensive. Rather than ranting, “You make me so mad!” you might say, “I am angry with you. Rather than saying, “You are always late,” you might say, “I expect you to be on time.”


• Clarity and conciseness – Assertive communicators stay on topic and are able to get to the point. Hemming and hawing or avoiding your point will brand you a passive communicator, while ranting and raving mark you as aggressive.


• Positive focus – People who are assertive keep their focus on the positive rather than dwelling on the negative aspect of a situation. Assertiveness requires a certain measure of optimism.


• A message that is well thought out – A final guideline for communicating assertively is to think before you speak. When I was a child, my mother consistently admonished me, saying, “Activate your brain before you engage your mouth.” Before you speak always ask yourself, “Is what I’m about to say true, kind and necessary?”


High Road Challenge for the Day – Think back on a conversation that did not go well for you. Were you communicating assertively? Take some time in anticipation of an upcoming conversation and devise a strategy that will incorporate each of the assertive characteristics mentioned. Then practice them to ensure the conversation comes out the way you want.